After weeks of preparation and build up, we are super excited to announce the launch of our new brand Jack & Jones //PRODUKT. The wait is finally over, and stock has arrived!

About

PRODUKT was created by the Jack & Jones parent brand, BESTSELLER who have been in the retail industry for 25 years. Using their expertise and experience, they have developed a retail inspired blank clothing range, something the industry has never seen before.

The brand prides themselves in looking after the planet and its people with their Fashion FWD strategy, putting targets in place to ensure they are accountable and meet their sustainability goals by 2025. Additionally, to this, BESTSELLER have a Direct to Farming strategy in place where they work on sourcing only the best organic cotton, working with farmers to provide them with a sustainable lifestyle and income.

Shop the Styles

In celebration of its launch, we can now reveal the new range and styles available to you, our customers. Each piece has been carefully designed, combining retail quality, sustainability, and unmatched style. Let’s dive into the range!

We are extremely excited to be working with Jack & Jones //PRODUKT on this launch.

Now the stock is available, you can see for yourself why this blank clothing brand is like no other.

For more information on the sustainability story for Bestseller, please visit Sustainability | BESTSELLER.

For more information on the Direct to Farm strategy, please visit Farm to Product | JACK & JONES (jackjones.com)