Leaver's season is a great opportunity for printers and embroiderers to build relationships with schools and gain repeat custom. Every year, you will find yourself discussing all things hoodies and designs, forgetting about other upselling opportunities that can easily pitched with withstanding strong client relationships. Exploring bundling options, staff uniform and team kit can generate multiple revenue streams whilst fulfilling all your customer's needs.
Why School Leavers is a Gateway of Opportunities?
For many schools, leavers’ hoodies are their first interaction with a garment decorator each year. These conversations typically involve three key decision-makers: teachers, parents, and students. It is important to create long lasting relationships with schools as leavers season happens every year therefore there would be repeat annual business however there is stuff you can be working on with the school outside of this season.
Staff Uniform
Offering staff uniform options to schools is often a missed opportunity for garment decorators. Catering for PE, canteen, janitor and school nurse is a great way to increase your selling whilst increasing the school's professional appearance. Providing branded polos, fleeces, softshells, and sweatshirts in school colours can significantly increase your order value. Better yet, these are garments schools tend to reorder throughout the year, not just once.
Bundles
Increase your order value without any extra effort by offering add-ons with your customers hoodie orders. Offering matching accessories like tote bags, caps or tees alongside the hoodie makes purchasing easier for schools and more exciting for students. Bundles also simplify decision-making, especially when you offer value deals like 3 for the price of 1.
Teamwear
After school clubs and team sports are always looking to update and refresh team kits and coaches' uniforms. If you’re already speaking to a school about leavers wear, that’s the perfect time to ask: “Do you need any new kit for your PE department or after-school teams?” Although teamwear orders may be smaller, there is always demand for them and it's something you can charge a higher margin for.
At Prestige Leisure, we have high stock levels across all your main brands you know and trust such as AWDis, Just Hoods, Just Cool and many more so you can fulfil orders when you need them! Do you have a large order to place? Save money on large Leavers orders by requesting a quote and receive a quick and personal response.
3 Things to do when having your leavers conversations:
- Ask better questions
- Offer smarter solutions
- Build long-term relationships with schools